FITNESS OUTCOMES
Project: In-House
Campaign: Social Media & Marketing Specialist
Date: 2020-2021
The Role
During my time at Fitness Outcomes, I was the in-house Head of Marketing, and was in-charge of all communications across socials, B2B, and B2C channels.
Focusing primarily on increase brand awareness & sales, I also was directly involved managing relationships with Coles, Woolworths, and other stockists across Australia.
The key areas I was responsible for:
Implementing new website design
Copywriting for all products
Content creation & product photography
Designing new packaging for Woolworths & Coles
Social media management & influencer marketing
Paid media management








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